{"title":"Shop the Gear I Use","description":"\u003cp\u003eThe products on this page are the same rods, reels, lures, tackle, tools, accessories, and apparel that I use on the water.  I do not recommend gear based on hype or marketing.  I recommend products that have proven themselves through real fishing experience.  My goal is simple: help everyday anglers make better gear decisions and catch more fish.\u003c\/p\u003e","products":[{"product_id":"marshline-minnow","title":"3\" Marshline Minnow Jr.","description":"\u003cp\u003eThe Marshline 3\" Minnow Jr. is a versatile, fish catching soft plastic bait designed to fool pressured fish in both saltwater and freshwater. Its compact baitfish profile and natural action make it deadly when fish are keyed in on small forage.\u003c\/p\u003e\n\u003cp\u003eWhether you are targeting inshore saltwater fish or freshwater fish, this bait shines on light jig heads, ned jig heads, or under a popping cork. This bait works year round in both cold and warm water when fish are lethargic or pressured.\u003c\/p\u003e\n\u003cp\u003eTarget Species: redfish, speckled trout, flounder, bass, and crappie.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e10 baits per package\u003c\/strong\u003e\u003c\/p\u003e","brand":"Marshline Bait Company","offers":[{"title":"Pearl White","offer_id":44811037081791,"sku":"MB-MMJ-3-PW","price":5.99,"currency_code":"USD","in_stock":true},{"title":"Silver Flash (Glass Minnow)","offer_id":44811124408511,"sku":"MB-MMJ-3-SF","price":5.99,"currency_code":"USD","in_stock":true},{"title":"Black w\/Chartreuse Flake","offer_id":44811132731583,"sku":"MB-MMJ-3-BCF","price":5.99,"currency_code":"USD","in_stock":false},{"title":"Golden Ghost","offer_id":44811133092031,"sku":"MB-MMJ-3-GG","price":5.99,"currency_code":"USD","in_stock":true},{"title":"Chartreuse Flash","offer_id":44811144036543,"sku":"MB-MMJ-3-CF","price":5.99,"currency_code":"USD","in_stock":false},{"title":"Blue Craw","offer_id":45098055303359,"sku":"MB-MMJ-3-BC","price":5.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0723\/1304\/5183\/files\/chartreuse_minnow.jpg?v=1772898090"},{"product_id":"marshline-logo-short-sleeve-t-shirt","title":"Marshline Logo Short Sleeve T-Shirt","description":"\u003cp\u003eBuilt for long days on the coast and everyday wear, the Marshline Classic Short Sleeve T-shirt delivers comfort, durability, and unmistakable marsh style. Made from 100% premium cotton, this shirt offers soft, breathable feel that holds up whether you're on the water, in the shop, or out with friends.\u003c\/p\u003e\n\u003cp\u003eThe Marshline logo is printed on the front right chest area for a clean, classic look, while the bold Marshline splash logo on the back makes a statement that stands out wherever you go.  \u003c\/p\u003e","brand":"Marshline Bait Company","offers":[{"title":"Blue \/ S","offer_id":44811160420543,"sku":null,"price":25.0,"currency_code":"USD","in_stock":false},{"title":"Blue \/ M","offer_id":44811160453311,"sku":null,"price":25.0,"currency_code":"USD","in_stock":true},{"title":"Blue \/ L","offer_id":44811160486079,"sku":null,"price":25.0,"currency_code":"USD","in_stock":false},{"title":"Blue \/ XL","offer_id":44811160518847,"sku":null,"price":25.0,"currency_code":"USD","in_stock":false},{"title":"Blue \/ 2XL","offer_id":44811160551615,"sku":null,"price":25.0,"currency_code":"USD","in_stock":false},{"title":"Grey \/ M","offer_id":44811164123327,"sku":null,"price":25.0,"currency_code":"USD","in_stock":true},{"title":"Grey \/ S","offer_id":44811164516543,"sku":null,"price":25.0,"currency_code":"USD","in_stock":false},{"title":"Grey \/ L","offer_id":44811164549311,"sku":null,"price":25.0,"currency_code":"USD","in_stock":false},{"title":"Grey \/ XL","offer_id":44811164745919,"sku":null,"price":25.0,"currency_code":"USD","in_stock":true},{"title":"Grey \/ 2XL","offer_id":44811164844223,"sku":null,"price":25.0,"currency_code":"USD","in_stock":false},{"title":"Sports Grey \/ S","offer_id":44811164909759,"sku":null,"price":25.0,"currency_code":"USD","in_stock":false},{"title":"Sports Grey \/ M","offer_id":44811164942527,"sku":null,"price":25.0,"currency_code":"USD","in_stock":true},{"title":"Sports Grey \/ XL","offer_id":44811164975295,"sku":null,"price":25.0,"currency_code":"USD","in_stock":false},{"title":"Sports Grey \/ 2XL","offer_id":44811165008063,"sku":null,"price":25.0,"currency_code":"USD","in_stock":false},{"title":"Maroon \/ S","offer_id":44811165073599,"sku":null,"price":25.0,"currency_code":"USD","in_stock":true},{"title":"Maroon \/ M","offer_id":44811165106367,"sku":null,"price":25.0,"currency_code":"USD","in_stock":true},{"title":"Maroon \/ XL","offer_id":44811165139135,"sku":null,"price":25.0,"currency_code":"USD","in_stock":true},{"title":"Maroon \/ 2XL","offer_id":44811165499583,"sku":null,"price":25.0,"currency_code":"USD","in_stock":true},{"title":"Maroon \/ L","offer_id":44811166810303,"sku":null,"price":25.0,"currency_code":"USD","in_stock":true},{"title":"Sports Grey \/ L","offer_id":44811169628351,"sku":null,"price":25.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0723\/1304\/5183\/files\/blue_front.jpg?v=1771862639"},{"product_id":"tide-turner-paddletail","title":"3.8\" Tide Turner Paddletail","description":"\u003cp\u003eWhen the bite gets tough, it is time to turn the tide!\u003c\/p\u003e\n\u003cp\u003eThe 3.8\" Tide Turner Paddletail is designed to put off a strong, heavy tail thump that calls fish in from a distance. This bait is enhanced with our Marsh Brew scent to keep them committed once they strike. The perfectly balanced paddletail activates at slow speeds, making it deadly in clear, stained, or muddy water.\u003c\/p\u003e\n\u003cp\u003eDesigned for both saltwater and freshwater, this bait excels when fish need extra attraction and realism. The versatile baitfish profile mimics shad, mullet, and other forage.\u003c\/p\u003e\n\u003cp\u003eBest rigged on jigheads, weighted swimbait hooks, or underspins.\u003c\/p\u003e\n\u003cp\u003eTarget species: Redfish, speckled trout, flounder, and bass.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e6 baits per package\u003c\/strong\u003e\u003c\/p\u003e","brand":"Marshline Bait Company","offers":[{"title":"Golden Ghost","offer_id":44811210490047,"sku":null,"price":5.99,"currency_code":"USD","in_stock":false},{"title":"Black w\/Chartreuse Flake","offer_id":44811210522815,"sku":null,"price":5.99,"currency_code":"USD","in_stock":false},{"title":"Chartreuse Flash","offer_id":44811210784959,"sku":null,"price":5.99,"currency_code":"USD","in_stock":false},{"title":"Silver Flash (Glass Minnow)","offer_id":44811210817727,"sku":null,"price":5.99,"currency_code":"USD","in_stock":true},{"title":"Pearl White","offer_id":44811210850495,"sku":null,"price":5.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0723\/1304\/5183\/files\/paddletail_-_silver.jpg?v=1771447654"},{"product_id":"tidal-tail","title":"4\" Tidal Tail - Scented with Marsh Brew","description":"\u003cp\u003eWhen fish want a slower, more natural presentation, the 4\" Tidal Tail curl tail gets the job done.\u003c\/p\u003e\n\u003cp\u003eDesigned with a flowing curl tail, this bait creates smooth, continuous movement with even the slightest rod tip action or current. The tail pulses and waves on the fall, making it deadly for bottom oriented fish and finicky feeders. Our own Marsh Brew scent is added to help attract fish and encourages them to hold on longer once they commit.\u003c\/p\u003e\n\u003cp\u003eBuilt for saltwater and freshwater, the Tidal Tail is a versatile go-to when subtle action outperforms hard vibration.\u003c\/p\u003e\n\u003cp\u003eWhy the Tidal Tail is so effective:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eNatural curl tail action that swims and flutters on the fall\u003c\/li\u003e\n\u003cli\u003eEnhanced with Marsh Brew scent to increase strikes and hookup time\u003c\/li\u003e\n\u003cli\u003eExcellent at slow speeds for pressured or cold water fish\u003c\/li\u003e\n\u003cli\u003eBaitfish and shrimp style profile fish recognize\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eTarget species: Redfish, speckled trout, flounder, and bass\u003c\/p\u003e\n\u003cp\u003eFish this bait with jigheads, weighted hooks, Carolina rigs, Texas rigs, or drop shots\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e8 baits per package\u003c\/strong\u003e\u003c\/p\u003e","brand":"Marshline Bait Company","offers":[{"title":"Golden Ghost","offer_id":44811221958847,"sku":null,"price":5.99,"currency_code":"USD","in_stock":false},{"title":"Chartreuse Flash","offer_id":44811222089919,"sku":null,"price":5.99,"currency_code":"USD","in_stock":false},{"title":"Black w\/Chartreuse Flake","offer_id":44811222483135,"sku":null,"price":5.99,"currency_code":"USD","in_stock":true},{"title":"Silver Flash (Glass Minnow)","offer_id":44811222745279,"sku":null,"price":5.99,"currency_code":"USD","in_stock":true},{"title":"Pearl White","offer_id":44811222778047,"sku":null,"price":5.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0723\/1304\/5183\/files\/golden_ghost_tidal_tail_2.jpg?v=1771781016"},{"product_id":"marsh-stalker","title":"5\" Marsh Stalker - Scented with Marsh Brew","description":"\u003cp\u003eThe 5\" Marsh Stalker isn't just another soft plastic jerkbait, it is a confidence bait you'll reach for when conditions are tough and fish demand realism.\u003c\/p\u003e\n\u003cp\u003eThe 5\" Marsh Stalker is built to flat out catch big fish. Designed for inshore predators that live and hunt the grasslines, points, and marsh, this soft plastic jerkbait delivers a natural side to side darting action that redfish, speckled trout, flounder, and bass can't ignore.\u003c\/p\u003e\n\u003cp\u003eEach 5\" Marsh Stalker is enhanced with our own Marsh Brew scent which helps fish hold on longer, giving you the extra seconds needed to set the hook.\u003c\/p\u003e\n\u003cp\u003eWhy the Marsh Stalker works:\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eThe 5\" profile perfectly mimics fleeing mullet, finger sized baitfish, and small menhaden\u003c\/li\u003e\n\u003cli\u003eThe soft yet durable plastic provides lifelike action and multiple fish per bait\u003c\/li\u003e\n\u003cli\u003eErratic darting action on a twitch-pause retrieve\u003c\/li\u003e\n\u003cli\u003eMarsh Brew scent to trigger strikes and reduce short hits\u003c\/li\u003e\n\u003cli\u003eVersatile rigging - fish it weedless on a weighted hook or jighead.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eTarget species: Redfish, speckled trout, flounder, and bass\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e6 baits per package\u003c\/strong\u003e\u003c\/p\u003e","brand":"Marshline Bait Company","offers":[{"title":"Golden Ghost","offer_id":44811295457471,"sku":null,"price":5.99,"currency_code":"USD","in_stock":false},{"title":"Chartreuse Flash","offer_id":44811297947839,"sku":null,"price":5.99,"currency_code":"USD","in_stock":false},{"title":"Black w\/Chartreuse Flake","offer_id":44811298046143,"sku":null,"price":5.99,"currency_code":"USD","in_stock":false},{"title":"Silver Flash (Glass Minnow)","offer_id":44811298111679,"sku":null,"price":5.99,"currency_code":"USD","in_stock":true},{"title":"Pearl White","offer_id":44811298144447,"sku":null,"price":5.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0723\/1304\/5183\/files\/black_with_chartreuse_minnow_8b54781c-f102-4f61-a7f4-f086677eb6ab.jpg?v=1771881683"},{"product_id":"4-marshline-minnow","title":"4” Marshline Minnow","description":"\u003cp\u003eThe Marshline 4” Minnow is a versatile, fish catching soft plastic bait designed to fool pressured fish in both saltwater and freshwater. Its compact baitfish profile and natural action make it deadly when fish are keyed in on small forage.\u003c\/p\u003e\n\u003cp\u003eWhether you are targeting inshore saltwater fish or freshwater fish, this bait shines on light jig heads, ned jig heads, or under a popping cork. This bait works year round in both cold and warm water when fish are lethargic or pressured.\u003c\/p\u003e\n\u003cp\u003eTarget Species: redfish, speckled trout, flounder, bass, and crappie.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003e8 baits per package\u003c\/strong\u003e\u003c\/p\u003e","brand":"Marshline Bait Company","offers":[{"title":"Pearl White","offer_id":45254857982143,"sku":null,"price":5.99,"currency_code":"USD","in_stock":true},{"title":"Silver Flash (Glass Minnow)","offer_id":45254858014911,"sku":null,"price":5.99,"currency_code":"USD","in_stock":true},{"title":"Black w\/Chartreuse Flake","offer_id":45254858047679,"sku":null,"price":5.99,"currency_code":"USD","in_stock":false},{"title":"Golden Ghost","offer_id":45254858080447,"sku":null,"price":5.99,"currency_code":"USD","in_stock":false},{"title":"Chartreuse Flash","offer_id":45254858113215,"sku":null,"price":5.99,"currency_code":"USD","in_stock":false},{"title":"Blue Craw","offer_id":45254858145983,"sku":null,"price":5.99,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0723\/1304\/5183\/files\/blue_craw_minnow_193dc44d-cd00-4ee2-9eb9-5862a5139a2f.jpg?v=1772898090"},{"product_id":"40x18-insulated-fish-cooler-bag-waterproof-zipper","title":"40x18\" Insulated Fish Cooler Bag, Waterproof Zipper","description":"\u003cp\u003e\u003cstrong\u003eBuffalo Gear 40”L x 18”H Fish Cooler Bag\u003c\/strong\u003e\u003cbr\u003ePerfect for serious anglers, keeping your catch cold and fresh for up to 48 hours with 0.5\" closed-cell foam insulation.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eLong-Lasting Cold\u003c\/strong\u003e\u003cbr\u003e0.5\" closed-cell foam insulation keeps fish cold and fresh for up to 48 hours—ideal for full-day fishing trips.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eDouble-Layer Waterproof Tarpaulin\u003c\/strong\u003e\u003cbr\u003e22oz waterproof layers inside and out prevent leaks, perfect for offshore, kayak, and tournament use.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eAirtight \u0026amp; Waterproof Zipper\u003c\/strong\u003e\u003cbr\u003eSpecial airtight zipper seals in cold and contains water and fish blood, unlike standard zippers.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eRugged \u0026amp; Puncture-Resistant\u003c\/strong\u003e\u003cbr\u003ePuncture-resistant exterior and heat-welded seams withstand sharp fins and rough handling.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003ePortable \u0026amp; Space-Saving\u003c\/strong\u003e\u003cbr\u003eFolds flat for easy storage in boat lockers or truck beds—no bulky coolers needed.\u003c\/p\u003e\u003cp\u003e\u003cstrong\u003eEasy Drain \u0026amp; Quick Clean\u003c\/strong\u003e\u003cbr\u003eScrew-on drain plug prevents spills, and 22oz heavy-duty polyester lining rinses clean in seconds.\u003c\/p\u003e\u003cdiv class=\"se-component se-image-container __se__float-center\"\u003e\u003cfigure\u003e\u003cimg alt=\"Buffalo Gear 40x18'' Insulated Fish Cooler Bag\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0643\/4170\/4961\/files\/1_9307d5b5-f8bc-455f-b488-848946a6ac31_600x600.jpg?v=1719481048\" data-proportion=\"true\" data-align=\"center\" data-file-name=\"1_9307d5b5-f8bc-455f-b488-848946a6ac31_600x600.jpg?v=1719481048\" data-file-size=\"0\" data-origin=\",\" data-size=\",\" data-rotate=\"\" data-percentage=\"auto,auto\" origin-size=\"500,500\" style=\"\"\u003e\u003c\/figure\u003e\u003c\/div\u003e\u003cp style=\"text-align: left\"\u003e\u003cstrong\u003eSpecifications\u003c\/strong\u003e\u003cbr\u003e• Size: 40''L × 18''H\u003cbr\u003e• Insulation: 0.5\" closed-cell foam\u003cbr\u003e• Material: Double-layer waterproof tarpaulin\u003cbr\u003e• Zipper: Airtight zipper\u003cbr\u003e• Seams: Heat-welded\u003cbr\u003e• Portable: Folds flat for easy storage\u003c\/p\u003e","brand":"Buffalo Gear","offers":[{"title":"White","offer_id":45660165144767,"sku":"White-Fishbag40-Watertight","price":64.99,"currency_code":"USD","in_stock":false},{"title":"Gray","offer_id":45660165177535,"sku":"Grey-Fishbag40-Watertight","price":64.99,"currency_code":"USD","in_stock":true},{"title":"Blue","offer_id":45660165210303,"sku":"Fishbag40- Blue Watertight-New","price":64.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0723\/1304\/5183\/files\/1_b11e1f70-3e7d-4824-8f4e-da18c0515c5b.jpg?v=1779719408"},{"product_id":"25-kayak-fish-cooler-bag-with-shoulder-strap","title":"25'' Kayak Fish Cooler Bag with Shoulder Strap","description":"\u003cp\u003eDesigned for kayak anglers who need reliable ice retention and leakproof performance. 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Smooth interior rinses clean in seconds — no odor or slime buildup.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eNylon Zipper \u0026amp; Secure Drain Plug:\u003c\/strong\u003e\u003cbr\u003eWide-opening zipper for easy loading. Screw-on drain plug allows fast meltwater release.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003ePortable \u0026amp; Space-Saving:\u003c\/strong\u003e\u003cbr\u003eLightweight, foldable design fits securely on most kayaks. Padded shoulder strap included for easy transport.\u003c\/p\u003e\n\u003cp\u003eSpecifications\u003c\/p\u003e\n\u003cp\u003eSize: 24.8\"L × 9.25\"H × 16.34\"W\u003c\/p\u003e\n\u003cdiv class=\"se-component se-image-container __se__float-center\"\u003e\n\u003cfigure\u003e\u003cimg data-percentage=\"auto,auto\" data-rotate=\"\" data-size=\",\" data-origin=\",\" data-file-size=\"0\" data-file-name=\"25in-12.jpg?v=1768374183\" data-align=\"center\" data-proportion=\"true\" alt=\"\" src=\"https:\/\/cdn.shopify.com\/s\/files\/1\/0643\/4170\/4961\/files\/25in-12.jpg?v=1768374183\"\u003e\u003c\/figure\u003e\n\u003c\/div\u003e\n\u003cp\u003eInsulation: 0.5\" closed-cell foam\u003c\/p\u003e\n\u003cp\u003eMaterial: Waterproof tarpaulin with heat-sealed seams\u003c\/p\u003e\n\u003cp\u003eZipper: Reinforced nylon\u003c\/p\u003e\n\u003cp\u003eDrain: Screw-on drain plug\u003c\/p\u003e\n\u003cp\u003eNote: The bag body is 100% leakproof. 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The Micro Scissors host BOTH Line Cutterz double-sided patented ceramic fixed blade cutting slots and stainless steel serrated scissor action. Attach the Micro Scissors to hat bills, lanyards and retractors for quick and convenient fishing line cutting. The fixed blade cleanly cuts up to 100 pound test braid, monofilament and fluorocarbon fishing lines with ease. The scissor end is perfect for cutting off knots and trimming light lines close to the knot. Line Cutterz Micro Scissors mean no more fumbling around for knives or using your teeth. 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